Panel Discussion: Surviving the Message Maelstrom
Thursday, July 11th, 2019
8:15 AM - 9:20 AM: Breakout 1
Maybe you've heard: there's a presidential campaign underway. Or more accurately, a couple dozen. Also 33 Senate races, 425 House races and a battle for the soul of our nation. How do you compete - or connect with - that? How do you avoid being overwhelmed by fast-track and button-pushing fundraising expected to exceed $1 billion? And how do you design messaging campaigns that won't get buried beneath the onslaught of "I'm pleading with you to chip in $5 before midnight tonight" emails and their postal cousins? Two political fundraising pros and one legendary industry guru will get your thinking started with some cold, hard truths and hot, helpful advice.
Learning Outcome #1
By attending this session participants will learn: Why the 2020 election is going to be the biggest fundraising and message maelstrom in
Learning Outcome #2
By attending this session participants will learn: How to keep your cause and campaign from being left out.
Learning Outcome #3
By attending this session participants will learn: What opportunities exist to stand out from the crowds and maybe even solve some of the
issues the candidates are only talking about.