Digital 101 Pre-Conference Workshop
Wednesday, July 10th, 2019
10:00 AM - 4:00 PM: Pre-Conference
Don't let digital overwhelm you! By the time you leave this workshop, you'll be ready to take your digital fundraising to the next level with a strong foundation for success, as well as how to apply your new digital know-how to today's rapidly changing world. You'll discover how to break down any fundraising challenge with an in-depth look at digital's role in direct mail, as well as acquiring new donors online. You'll also explore how to get the most from your free Google advertising; what's happening in the world of texting and messaging, and so much more! Join us for this workshop to gain the skills you need to make the most of your digital fundraising opportunities.
Learning Outcome #1
By attending this session participants will learn: 1. Employ vocabulary and metrics to join (and even lead) conversations about digital and mobile fundraising and advocacy programs.
Learning Outcome #2
By attending this session participants will learn: 2. Immediately apply strategies and tactics from the most successful digital programs to your own work.
Learning Outcome #3
By attending this session participants will learn: 3. Marry traditional channels you already know with new channels for a robust and successful ROI through your campaigns.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A workshop