Could You Ask For Anything More? 20 Ask Tests That Lift Results.
Thursday, July 11th, 2019
8:15 AM - 9:20 AM: Breakout 1
Need to make the most of 70 minutes? Have goals for increasing response rate? Average gift? Are you trying to achieve this across multiple channels? Then this session is for you! A panel of speakers will review 20 quick case studies focused on ask strings, response forms, and donation pages that show how small changes can make a big impact. Attendees will walk away with a list of techniques they can start using to improve response and/or average gift across all fundraising channels.
Learning Outcome #1
By attending this session participants will learn: Techniques to incorporate into ask strings across all changes that will lift results and/or response.
Learning Outcome #2
By attending this session participants will learn: Techniques to optimize direct mail response forms.
Learning Outcome #3
By attending this session participants will learn: Techniques to optimize digital donation forms.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A panel of presenters