Start MOBILE-izing Your Base: Learn How to Get Started with SMS
Thursday, July 11th, 2019
4:00 PM - 5:15 PM: Breakout 4
In marketing, we always say, "Meet people where they are," and with 95% of Americans owning a mobile phone, you'll want to come to this session to make sure you aren't missing out! We are going to cover why your organization should be investing in mobile and how you can use it effectively, to garner response rates, FOUR TIMES what you see on email.
With so many different platforms out there, it's hard to make heads or tails over which one is best for your nonprofit. Should you use a peer-to-peer platform or a broadcast platform? Maybe you should be using both, depending on your resources, audience and goals. How can you best integrate mobile (SMS) into your existing digital programs for advocacy, fundraising, education and cultivation? We'll help you answer these questions and more, including all you need to know about the differences between peer-to-peer vs. broadcast mobile platforms, mobile best practices, growth strategies and how both types of mobile (SMS) can be used effectively by your organizations.
Learning Outcome #1
By attending this session participants will learn: 1. How your organization can integrate mobile tools into its overall digital strategy for advocacy, fundraising, education and engagement.
Learning Outcome #2
By attending this session participants will learn: 2. The differences and best use cases for peer-to-peer vs. broadcast mobile platforms.
Learning Outcome #3
By attending this session participants will learn: 3. How to determine which mobile (SMS) type and platform are best for your organization's needs.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: Other