John is a 35-year veteran of the direct marketing industry. A frequent lecturer and author, he has created fundraising campaigns for numerous nationally recognized nonprofits, including American Cancer Society, Susan G Komen for the Cure, Feeding America, & National Wildlife Federation.
Becky is a marketing and fundraising veteran, with experience on both the agency and the nonprofit side. She is the Chief Development & Marketing Officer at Feed the Children. She has worked at CARE, World Relief, and Project Hope, and ChildFund International as well as fundraising for numerous organizations in her agency roles.
Mr. Roger Hiyama has been Vice President of Client Services at Wiland, Inc. since November 17, 2015. Mr. Hiyama has more than 25 years of successful database marketing, strategic planning, and agency experience in both the fundraising and commercial markets. He has extensive experience in the health care marketplace through his current and past work with the American Cancer Society, Arthritis Foundation, National MS Society, American Diabetes Association, and Muscular Dystrophy Association. He served as President of Fundraising Division at Barton-Cotton, Inc. since January 2010. He served as a Vice President of Applied Strategy of Merkle, Inc. He served as a Vice President - Client Management Services at Merkle, Inc. Prior to coming to Wiland, he held senior leadership positions with fundraising agencies Russ Reid, Moore DM Group (Barton Cotton/CDR) and Merkle. He worked closely with clients in the areas of campaign strategy and creative development, database audience selection, results analysis and long-range strategic planning. Mr. Hiyama served as a Vice President of Sales at Saturn Corporation. He serves as a Member of Advisory Council at Nonprofit Federation of the Direct Marketing Association. Prior to joining Merkle in 2003, he worked for 7 years with Wiland Services where he began his career, 11 years with Saturn Corporation, and 3 years with dot-com start-up Shop2u/Exmplar. He served for seven years on the DMA Nonprofit Federation (DMANF) Advisory Council until 2014, and was a track dean for the 2015 Bridge Conference. He is a frequent speaker and volunteer for the DMANF and the Direct Marketing Association of Washington (DMAW).