Be a SILOBUSTER!
Thursday, August 3rd, 2017
8:15 AM - 9:20 AM: Breakout 1
What is a Silobuster? Someone like you ? who can help your organization be greater than the sum of its parts. Someone who can help to integrate the message ? the money ? the management ? to build a bigger, stronger, more inclusive fundraising enterprise.
Today you'll hear from experts representing organizations and agencies?sharing their stories ? their experiences ? and their advice about winning ways to tear down the silo walls that can close us off from one another.
Our panel features an all-star lineup of true Silobusters:
Christel Allen Hair, Senior Director of Strategic Partnerships & Community Engagement at the Capital Area Food Bank, is responsible for cultivating and engaging the Washington region community and creating, implementing and evaluating the food bank's fundraising program from direct mail, major giving, and foundation and corporate funding to faith-based giving and the signature annual Blue Jeans Ball event.
Larry Raff, President of Copley Raff, Inc., a full service philanthropy consulting firm, has decades of hands-on experience within and for non-profits in development department leadership and mentoring, capital campaign design and management, master gift officer training and deployment, direct response fundraising and more.
The panel will be moderated by Nelson Checkoway, co-principal and co-founder of the direct response agency Rising Tide Direct LLC, who has been a master strategist and award-winning creative director for more than 3 decades.
This lively interactive session will leave you with the tools you need to develop unified goals and objectives ? and practical tips on the strategies and tactics you'll want to get the job done. You'll learn how to navigate the sometimes perilous waters between management and the board. How to create symbiotic objectives among annual, major and planned giving officers. How to cooperate but not compromise on messages that will have maximum impact on donors. And how to set goals so that everybody wins.
When you return to your offices you'll be empowered with newfound expertise to tear down the walls that separate failure and success. And "your team will know, when they need to raise more dough?who are they gonna call? Silobusters!"
Learning Outcome #1
By attending this session participants will learn: How to establish partnerships in developing fundraising messaging with program staff, while retaining ownership of the message styles and strategies that work.
Learning Outcome #2
By attending this session participants will learn: Now to negotiate financial goals across individual fundraising programs so that all members of a development team can work toward and be rewarded for contributing to overall, joint success.
Learning Outcome #3
By attending this session participants will learn: How to gain the participation of board members and volunteer leadership in high level fundraising activities without inviting their micromanagement of the campaign.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A panel of presenters