Fundamentals of a Successful Campaign & Why Leadership Trumps Them All
Friday, July 15th, 2016
2:00 PM - 3:15 PM: Breakout 7
In this session, we will examine with you the key fundamental components to any successful capital or major gifts campaign. Emphasis will be placed on effective strategies, donor outreach, development of the case for support, and building the right kind of leadership structure to ensure success. Session presenters will provide case studies on how volunteer leadership has made the critical difference in major fundraising efforts they have led, and will compare and contrast their experiences in an open discussion format. Audience participation will be encouraged.
Learning Outcome #1
By attending this session participants will learn:
The 4 fundamentals of any campaign
Learning Outcome #2
By attending this session participants will learn:
Peer-to-Peer fundraising
Learning Outcome #3
By attending this session participants will learn:
The critical importance of great leadership