The Secret to Turning Donors into Fundraisers
Friday, July 15th, 2016
8:15 AM - 9:20 AM: Breakout 5
Did you know that donors are three times more likely to give when asked by a friend? Peer-to-peer fundraising is an easy and affordable way to extend your reach, acquire more new donors, and raise more money through the networks of your supporters. Tapping into the networks of your donors through peer-to-peer fundraising can help you spread your message more effectively and get more out of your existing list. And it's easier than you think! We'll help you discover the power of peer-to-peer fundraising and why it's important to be part of your overall development and marketing plan. Hear how Interfaith Works, a nonprofit founded in 1972, learned to leverage peer-to-peer to power their mission and help more than 20,000 people living in poverty. We'll show you how to leverage smart marketing and the power of peers to launch a successful peer fundraising campaign that will attract new donors, engage current supporters, and raise more money. Join us for this session for tips on motivating fundraisers, planning a campaign, and taking your fundraising to the next level!
Learning Outcome #1
By attending this session participants will learn:
Why peer-to-peer fundraising is an important part of your fundraising portfolio.
Learning Outcome #2
By attending this session participants will learn:
To create a peer-to-peer strategy for your nonprofit.
Learning Outcome #3
By attending this session participants will learn:
Tactics for identifying and recruiting your peer-to-peer fundraisers.