Staying Afloat" How to Solicit & Steward with Empathy
Thursday, July 15th, 2021
1:30 PM - 2:30 PM: Breakout 6
Are you ready to swim and not sink? Bring your energy, endurance, and excellence and discover how to craft compassionate solicitations and coordinate genuinely compelling stewardship in order to weather the storm and position your mission as a beacon of hope. Empathy will strengthen your solicitation success while increasing donor loyalty and connectedness. Exploring research from the 2020 Fundraising Effectiveness Report, you'll leave this session with a framework to solicit and steward with empathy, knowledge on how to create a culture of compassion, and guidance on how to self-correct and reflect with yourself and team when retaining gifts. You'll also learn how to tailor your task of appreciation to donors and increase engagement while actively listening and keeping your nonprofit afloat.
Learning Outcome #1
By attending this session participants will learn: Identify a moral identity for financial investors (once called donors) to foster positive emotions, increase connection to the mission, and form a community of shared values.
Learning Outcome #2
By attending this session participants will learn: Use an EMPATHY framework to form relationships that engage positive emotions, master mindfulness, and position one priority when soliciting.
Learning Outcome #3
By attending this session participants will learn: Solicit and steward by engaging affective empathy to increase financial investments and the emotional well being of financial investors (once called donors), staff, and volunteers.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A single presenter lecture style