Reenergizing Signature Events with Ambassador Fundraising
Thursday, July 15th, 2021
1:30 PM - 2:30 PM: Breakout 6
The COVID-19 pandemic was a catalyst for more nonprofits to integrate peer-to-peer fundraising and virtual elements into their long-standing events. The innovation and advancements are not short-term. Even as we return to in-person events, the need to extend beyond the ballroom to engage and inspire virtual supporters will outlast this pandemic. To break through the noise and meet the changing needs of more socially motivated donors, nonprofits need new strategies that tap into the power of peer influence and turn loyal supporters into active fundraisers. In this session, we'll discuss how to bring together the real world and digital world through Ambassador Fundraising to drive attendance, sponsorships, and/or donations adding a layer of competitive, social fundraising to your event. Hear firsthand from industry experts as we explore real-life Ambassador Fundraising campaigns and practical tips to grow your fundraising events. Whether you're looking to infuse new energy into a long-standing event or reach a new group of donors, your Ambassadors (a.k.a socially connected, influential supporters) can help you take your event to the next level.
Learning Outcome #1
By attending this session participants will learn: Identify opportunities to infuse peer-to-peer fundraising into your signature event strategy.
Learning Outcome #2
By attending this session participants will learn: Grow your event fundraising revenue with a multichannel awareness and fundraising campaign.
Learning Outcome #3
By attending this session participants will learn: Motivate your team, board, and supporters to embrace Ambassador Fundraising.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A panel of presenters