Navigating COVID, Recession, Elections, and Disasters, Lessons Learned Through Fundraising Effectiveness Project's Data and Research
Thursday, July 15th, 2021
10:30 AM - 11:30 AM: Breakout 4
Data is not a four letter word. Okay it is but it doesn't have to be shunned. You know data-driven performance produces the most successful fundraising results. The difficulty is knowing which data to pay attention to and how to use that data to make improvements. This session will help you learn which key metrics will enable you to focus on opportunities for growth and identify efficiencies through any fundraising environment, even with limited staff and budgets. Join Ben Miller, Chief Analytic Officer, at DonorTrends, and Vice-Chair of the Fundraising Effectiveness Project as he talks about general nonprofit sector trends through pandemics, recessions, elections and any fundraising environment. Find out what trends are constant and which are volatile. You'll discover strategies for identifying opportunities and weaknesses and what to do to prepare for both. We will also demystify for you fundraising data with recommendations on how you can prepare your organization to weather any storm.
Learning Outcome #1
By attending this session participants will learn: Identify which key metrics are the most important to track during a crises, illustrating which leading indicators can signal alarm and how to avoid pitfalls and seize opportunities.
Learning Outcome #2
By attending this session participants will learn: Identify which key metrics can best inform every nonprofit's fundraising performance and how to measure them in your own organization.
Learning Outcome #3
By attending this session participants will learn: Prioritize fundraising activities that have the best ROI for revenue growth.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A panel of presenters