The Unparalleled Power of Community: Implications for Strategy & Fundraising
Wednesday, July 14th, 2021
11:30 AM - 12:30 PM: Breakout 1
Many nonprofits manage their local communities as important stakeholders, wielding political and social influence that can impact a nonprofit's funding and operations. Meet two nonprofit leaders who have made community stewardship their organizational strategy and community engagement a strategic capability.
The Toledo Zoo is the leading attraction in its region. It is home to thousands of animals and is dedicated to preserving prairies and regional wildlife such as strugion, turtles and native birds. Its mission is to create a shared space for wildlife. It aims to be the leading steward of their community dedicated to the community's quality of life, cultural heritage, local economy, and of course natural resources.
The Picture House is an independent regional film center located 20 miles north of New York City. The Picture House faced competition from all sides: corporate multiplexes offered in-theater restaurant service, plush recliners and 4D and many homes have large screen TV's that can stream vast libraries on movies on-demand. The Picture House crafted a strategy that leveraged its community as a strategic advantage that could not be replicated.
Learn how, and most importantly why, organizations that care deeply about animals and films became so deeply committed to community stewardship.
In this heady conversation you will learn: 1) the strategic planning framework that pinpointed "community" as a fundamental strategy; 2) how nonprofits can integrate "community" into their operations; and 3) how a community-focused strategy can improve your fundraising and earned revenue.
Learning Outcome #1
By attending this session participants will learn: a strategic planning framework helps nonprofits pinpoint their unique advantage, which could be your community. Participants will have resources to implement this framework at their own organization. They will see how 2 organizations applied this framework.
Learning Outcome #2
By attending this session participants will learn: how nonprofits can integrate "community" into their operations. Participants will learn about organizational capabilities and how they enable your strategy. Participants will learn how 2 organizations built their capacities to engage their communities and support their organizational strategy.
Learning Outcome #3
By attending this session participants will learn: how a community-focused strategy can improve your fundraising and earned revenue. Participants will learn how 2 organizations integrated their stewardship of their community into their fundraising strategy.
To enhance the attendee's learning experience, we are looking for a variety of presentation styles. Please indicate your style: A panel of presenters